Lead Manager - RGM Retail Planning

Reynolds American is evolving at pace - truly like no other organization.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

SENIORITY LEVEL: Junior Level

FUNCTION: Marketing

LOCATION: Winston Salem, NC USA

ROLE POSITIONING AND OBJECTIVES

This role is part of Marketing – Brand Marketing

The individual in this role will help support the RAI brands, pricing, and promotional strategies by demonstrating big data and sophisticated analytics while collaborating with internal and external stakeholders. Conduct promotional analytics that will provide data insights to drive share growth and improve the return on investment. Develop performance tools and measures to help find opportunities and deliver recommended program optimizations at Retail.

Reports to: Sr. Manager/Director RGM Retail Planning

Reporting Level: No Direct Reports

Geographic Scope: DRBU

WHAT YOU WILL BE ACCOUNTABLE FOR

• Supports plans to drive profitable multi-year and annual revenue growth
• Executes a robust portfolio strategy and price architecture to reflect the organization’s changing requirements and a dynamic competitive landscape
• Supports breakthrough RGM strategies and initiatives that will accelerate NTO growth and market share gains for the Traditional Categories at RAI
• Use vast datasets of shipments, pricing, retail offtake, and transaction-level data to develop critical business intelligence and insights, with specific focus on the continued development and analytics related to Retail Scan Data (RSD)
• Run, maintain, augment and improve the company’s existing price & share modeling efforts
• Run and implement a wide array of analytical approaches and modeling, leveraging technological resources inclusive of regression engines, artificial intelligence and scenario planning modules
• Provide pricing-related insights and perspective related to competitor activities, consumer trends, and interactions between categories and across price segments
• Build key functional capabilities through a combination of existing team development and new appointments

CAN THIS BE YOUR FUTURE ROLE?

• Do you have experience developing performance models and/or template tools for internal and external customers?
• Do you thrive working in a collaborative environment cross-functionally?

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• 3-5+ years of experience modelling, analyzing and interpreting large data sets and drawing conclusions to make recommendations
• Proven track record of problem-solving using data and building models and performance tools
• Strong analytical skills and ability to communicate key takeaways through impactful storytelling
• Ability to multi-task and prioritize multiple projects with challenging deadlines
• Curious, self-starter that gets results in a dynamic environment and act with appropriate urgency
• Strong critical thinking and creative problem-solving skills, balancing detail with big picture thinking
• BA/BS degree required; Master’s degree preferred
• 3-5+ years of experience in pricing, promotion, sales analytics, finance, and/or category management.

BENEFICIAL

• Experience in consumer goods strongly preferred.
• Experience analyzing panel and/or loyalty database data
• Adaptable and quick to learn and/or develop new processes and tools
• Developing strategic influencing skills

Job Number: 33560

Reynolds American Incorporated is positively transforming the tobacco industry. We’re a family of companies that strives for success in everything we do. The future inspires us because our people are igniting the breakthroughs that are redefining the ways adult tobacco consumers enjoy tobacco in the 21st century.

When other companies talk about growth, they only talk about size. At Reynolds American, we focus on the growth of our people. We take pride in each other’s growth and well-being throughout our careers. We invest in your career and total well-being because we know our companies succeed when our people thrive.

ABOUT OUR ORGANIZATION:

Reynolds American Inc. is an indirect, wholly owned subsidiary of British American Tobacco p.l.c., and the U.S. parent company of R. J. Reynolds Tobacco Company; Santa Fe Natural Tobacco Company, Inc.; American Snuff Company, LLC; Modoral Brands, Inc.; R. J. Reynolds Vapor Company; Lorillard Licensing Company, LLC; Reynolds Brands, Inc.; and Vuse Stores LLC.  This position is with Reynolds Marketing Services Company (2600).

Here, you’ll have the opportunity to work on iconic brands and revolutionary products by collaborating with visionary, principled and passionate people every day.

Compensation/Targeted Bonus

• Competitive Annual Salary
• Targeted Annual Bonus
• Relocation assistance available for those who qualify.

Benefit Summary

Our company offers very competitive benefit plans, including:

• 401(k) plan that offers opportunity to save on pre- and post-tax basis up to 50 percent of eligible compensation. Company matches 100 percent of employee pre-tax/Roth (401k) contributions up to six percent
• Comprehensive health- and welfare-benefits package
• Eleven paid company holidays annually, plus a generous paid vacation plan based on length of service
• Company-paid sick and personal days, funeral leave and jury duty leave; Also Parental leave/Reduced Work Schedule
• Confidential personal financial counseling service
• On-site health clinics and fitness centers
• A matching grants program that enables employees to direct and double their donations to qualifying charitable organizations of their choice
• Health-care advocacy service
• Volunteer service opportunities
• Federal credit union membership through Allegacy Federal Credit Union
• Extensive training opportunities  

Reynolds American Inc. and its affiliated companies is an Equal Opportunity / Affirmative Action Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

Our organization offers a level of challenge, responsibility and creativity for motivated employees that stands apart from the crowd.

We are also committed to employing a diverse workforce and valuing different perspectives, experiences and talents to maximize the company's potential for successfully achieving its business objectives.

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Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email at TalentAcquisition@RJRT.com.

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