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Battle of Minds 2023

Join our competition by solving one of four ESG-themed challenges



Whatever you do, make a positive impact. Join our global business pitch competition for a chance to work at BAT or secure a 50,000 GBP funding to turn your business idea into reality! Businesses can enrich local communities, think beyond borders and help deliver a more sustainable future. This is where YOU come in – bringing ideas that no-one else can. Cutting-edge. Eco-friendly. Showing entrepreneurial genius. How will you be the change?

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  • Global winning team

    Receive up to £50,000* as a non-conditional investment by Btomorrow Ventures in your idea, our support to help you get it up and running, and potentially a place on the accelerator programme for start-ups.

    *Subject to terms and conditions

  • Local winners in our 30 participating countries across the globe

    Have the chance to win prizes - ranging from monetary recognition to employment opportunities at BAT, depending on your country’s offering.

Join the
competition if...

  1. You are ready to solve one of the sustainability challenges with a great business idea
  2. You and your team member(s) are current university students studying for a bachelor’s or master’s degree or have graduated within the past five years
  3. You and all your team members are based in one of the following countries
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How to join

  • Register your team

    Register through our website from 1st May and set up your team’s profile! Take a look at our T&C's before you get started.

  • Build your Pitch Deck

    Pick one of our four sustainability challenges and prepare your pitch on how you plan to solve it! Get more information on how to prepare and submit your pitch after registration.

  • Submit your Pitch

    Submit your pitch until the 30th June!

Competition stages

  • Local

    If you make it through our screening, you’ll be invited to join the local round of the competition to pitch your idea. Senior BAT leaders of your country will review your pitch and challenge you with questions. It’s your chance to convince them and elevate into our global final!

  • Global

    If you’re one of our local winners, you’ll be invited to our virtual Global Finals, where global leaders of BAT will be assessing your pitch. You will be competing with other local winners from across 30 countries, from all corners of the world.

Join our competition

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